We understand that social media sets standards that can make one feel insignificant, which can cause one’s self-esteem to plummet. This is why we created this brand, not everyone feels comfortable dressing in specific ways. So we want to become “that” fashion brand that also remembers the in-betweens. Those who like reserved clothing but still want it to be unique and eye-catching. Clothing for the days when you want to be comfy and still look great. We want to give you that determination to keep going and value your worth without having to fit social norms. Our hope is that when you wear our clothing, you will remember your true value and know that you can achieve anything and have something to offer.